# Christian Thomas, Technical Director at Effect

Ey up, I'm Christian. I'm Technical Director at [Effect](https://www.effectdigital.com), where I look after the engineering side of websites, data and lead generation for luxury property, hotel and travel brands.

I write on LinkedIn about how that work actually gets done, including where AI helps and where it gets things confidently wrong (more often than you'd think).

## Contact

- [LinkedIn](https://www.linkedin.com/in/christian-thomas-effect)
- [Email](mailto:me@christianthomas.co.uk)
- https://github.com/christian-thomas
